SEO AGENCY

Build, rank and scale your own SEO Agency from scratch.

This practical course teaches you how to help businesses improve their visibility in search engines, attract more relevant website traffic and turn SEO into a recurring monthly service.

You’ll learn both the SEO delivery side and the agency business side — from keyword research and technical audits to client acquisition, pricing, reporting and retention.

You do not need previous agency experience to get started.

You’ll learn how to:

• Understand how SEO works
• Choose a profitable niche for your agency
• Audit websites and identify SEO problems
• Carry out keyword research
• Understand search intent
• Improve on-page SEO
• Optimise titles, headings and page structure
• Build content strategies
• Create keyword and topic clusters
• Improve internal linking
• Understand technical SEO fundamentals
• Work with indexing, crawlability, site speed and mobile usability
• Build authority through ethical link acquisition
• Improve local SEO for businesses
• Track rankings, traffic and conversions
• Create clear monthly SEO reports
• Find and qualify potential clients
• Write effective cold outreach
• Run SEO discovery and sales calls
• Package and price SEO services
• Onboard clients professionally
• Retain clients with clear communication and measurable progress
• Build repeatable systems for managing multiple accounts
• Scale from freelancer to SEO agency

Perfect for aspiring entrepreneurs, freelancers, marketers, students and anyone who wants to build a recurring-revenue digital service business.

Research the keywords. Improve the website. Build authority. Grow organic traffic.