Build, manage and scale a profitable Social Media Management Agency from scratch.
This practical course teaches you how to help businesses grow their online presence through strategic content, short-form video, consistent posting and professional account management. You’ll learn how to create content that actually supports business goals — not just posts that look good.
You’ll also learn the agency side: how to choose a niche, package your services, set your prices, build a portfolio, find potential clients, send outreach, run sales calls, onboard clients and turn one-off projects into recurring monthly retainers.
No previous agency experience is required.
By the end of the course, you’ll know how to:
Create effective social media strategies
Build content pillars and monthly content calendars
Create Reels, TikToks, posts and carousels
Write better hooks, captions and calls to action
Use AI to speed up content creation and research
Manage Instagram, TikTok and Facebook accounts
Build a professional portfolio without existing clients
Find businesses that need social media help
Write outreach messages that start conversations
Run client sales calls
Create clear service packages and pricing
Onboard clients professionally
Analyse performance and create reports
Improve client retention
Build systems that allow you to manage multiple clients
Scale from freelancer to agency
Perfect for aspiring entrepreneurs, freelancers, creators, students and anyone who wants to build an online service business using social media.
Plan the content. Build the audience. Get clients. Create recurring revenue.
